Win the Hearts of Your Employees to Build a Safer Construction Site

Discover the importance of employee engagement for improving construction site safety. This post delves into safety leadership, fostering open communication, providing comprehensive training, and measuring the impact of employee engagement on safety outcomes. Learn from real-world examples and create a safer working environment for your construction team.
March 28, 2023
by
James Kell
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The Power of Employee Engagement in Construction Safety

The link between employee engagement and safety outcomes

Employee engagement plays a crucial role in improving safety outcomes within the construction industry. Engaged employees are more likely to feel a sense of ownership, responsibility, and commitment to workplace safety. They are more vigilant, better at identifying hazards, and more proactive in addressing potential safety issues. This link between safety attitudes and accident prevention in construction and mining is further discussed in one of our blog posts, which can be found here.

The role of leadership in fostering employee engagement

Leadership plays a pivotal role in cultivating employee engagement within construction companies. To be more effective, leaders can:

  1. Demonstrate genuine commitment to safety by actively participating in safety initiatives, leading by example, and holding themselves accountable for safety performance.
  2. Empower employees by involving them in safety-related decision-making, delegating safety responsibilities, and providing necessary resources for employees to take ownership of safety matters.
  3. Develop trust and credibility by consistently prioritising safety over productivity, acknowledging employee contributions to safety, and addressing safety concerns promptly.

Strategies for Enhancing Employee Engagement and Safety

Establishing a strong safety culture

Creating a strong safety culture within a construction company starts with leadership. To engage employees effectively, leaders should focus on improving safety attitudes. This can be achieved by:

  1. Encouraging a sense of collective responsibility for safety among employees, fostering a supportive and collaborative work environment.
  2. Celebrating successes and learning from mistakes, sharing stories and examples of how positive safety attitudes have led to improved safety outcomes.
  3. Implementing safety rewards programs, like Scratchie, to recognise and reinforce positive safety behaviours and attitudes.

Fostering Open Communication and Feedback

Regular safety meetings and toolbox talks are traditional methods for encouraging open communication, but they're not sufficient on their own. To truly encourage open communication and feedback, leaders need to create an environment where employees feel comfortable sharing their thoughts and concerns without fear of retribution. A safety awards platform, like Scratchie, can help facilitate positive safety conversations and promote employee engagement.

Providing Comprehensive Safety Training and Resources

While safety training is a crucial component of any construction site safety program, it's important to remember that more training isn't always the answer. The attitude and mindset of employees play a significant role in determining the effectiveness of training. Leaders should focus on fostering a positive safety attitude among employees by encouraging their active participation in safety initiatives, providing relevant resources, and recognising their contributions.

Measuring the Impact of Employee Engagement on Construction Safety

Traditional lag indicators and their limitations

Traditionally, safety performance in construction has been measured using lag indicators such as Lost Time Injury Frequency Rate (LTIFR), Total Recordable Injury Frequency Rate (TRIFR), and Near Miss Frequency Rate (NMFR). While these metrics can provide valuable insights, they also have significant limitations. Lag indicators are reactive, meaning they measure safety performance after an incident has occurred, and they can encourage underreporting. As a result, these metrics should be interpreted with caution and not be solely relied upon.

Lead indicator data from safety rewards platforms

In contrast to lag indicators, lead indicators can provide valuable insights into safety performance before an incident occurs. This blog post goes into more detail about lead vs. lag indicators. Data from safety rewards platforms, like Scratchie, can offer valuable lead indicators, including employee participation rates in safety initiatives, the number of safety observations or hazard reports submitted by employees, and recognition and rewards for positive safety behaviours, attitudes, and contributions.

Real-life Examples of Success Through Employee Engagement

Lendlease: Prioritising safety and employee engagement

Lendlease, an international property and construction company, has made significant strides in improving safety outcomes through employee engagement. As outlined on their website, some of their strategies include:

  1. Implementing an Incident & Injury-Free (IIF) culture, which prioritises safety and employee well-being at all levels of the organisation.
  2. Developing an internal safety awards program to recognise and celebrate employees who demonstrate outstanding safety behaviours and attitudes.
  3. Engaging employees in safety conversations and hazard identification through their "Take 5" initiative, which encourages employees to take five minutes before starting a task to assess potential risks.

Conclusion

Winning the hearts of your employees is critical to building a safer construction site. Engaged employees are more likely to be proactive in addressing safety concerns, identifying hazards, and contributing to a positive safety culture. By focusing on leadership, fostering open communication, providing comprehensive safety training, measuring the impact of engagement using lead indicators, and learning from real-life examples, construction companies can improve safety outcomes and create a safer working environment for everyone.

FAQ

1. Why is employee engagement important in construction safety?

Employee engagement is essential for creating a strong safety culture, where employees

2. What are some effective ways to foster open communication and feedback in the construction industry?

Effective ways to foster open communication and feedback include creating a culture of psychological safety, where employees feel comfortable sharing their thoughts and concerns without fear of retribution; implementing regular safety meetings and toolbox talks that encourage genuine dialogue; and using safety rewards platforms like Scratchie to facilitate positive safety conversations and promote employee engagement.

3. How can leaders ensure that safety training is effective and relevant?

Leaders can ensure that safety training is effective and relevant by tailoring training materials to the specific needs of their workforce, incorporating real-world examples and hands-on learning opportunities, and regularly evaluating and updating training content based on feedback from employees and changes in industry standards and best practices.

4. What are some real-world examples of construction companies successfully improving safety outcomes through employee engagement?

One real-world example is Lendlease, an international property and construction company, which has successfully improved safety outcomes through employee engagement by implementing an Incident & Injury-Free (IIF) culture, developing an internal safety awards program, and encouraging employees to participate in safety conversations and hazard identification through their "Take 5" initiative.

5. What role do lead indicators play in measuring the impact of employee engagement on construction safety?

Lead indicators play a crucial role in measuring the impact of employee engagement on construction safety by providing insights into safety performance before incidents occur. Data from safety rewards platforms like Scratchie can offer valuable lead indicators such as employee participation rates in safety initiatives, the number of safety observations or hazard reports submitted by employees, and recognition and rewards for positive safety behaviours, attitudes, and contributions.

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